I received a free copy of this book--paying only shipping cost--from an advertisement in a program at a real estate conference. Honestly, I don't have high expectations of free material that says these tips will increase your sales volume. While you may pick up some good advice, it is usually buried inside a sales pitch for the author's services. Triple My Listings by Knolly Williams falls into that category.
Don't get me wrong. There are a ton of free resources offered. You can join Knolly's Mentorship Masters program for free, the book is filled with QR codes linking to free videos, some neat scripts are included, and there is a fabulous recommended book list, but the point is to get you to the author's website, where he talks about his brokerage and all they have to offer.
No one can deny that Knolly has the experience to share his knowledge, but there are few new ideas in this book and nothing replaces the discipline of focusing on lead generation day in and day out. Knolly even opens with developing the daily lead generation habit, because that is what we all know makes the difference.
I loved Idea #13 - "Create Your Pre-Listing Package (Your Press Kit)," and if you don't want to do all that work yourself, you can order his "Overnight Celebrity" Done-For-You Toolkit. The challenge I have is with the title. There is no such thing as overnight success. Success comes from hard work.
As a writer, I take issue with Idea #14 - "Write Your Seller BOOK (or license Knolly's for FREE)." There are companies out there that create books on how to sell your home or work with you to create them. You can get a license and slap your name, picture, and information on the covers and then you hand those to property owners to entice them to sell with you. Nothing wrong with offering information. As a published author, I'm not a fan of the how it cheapens the process of writing and publishing a book, and if all you are doing is buying/securing a license to use someone else's book, I hope you at least read it to know what's inside so that you sound like you know what you're talking about if a seller asks any questions.
In the end, if Triple My Listings encourages you to try something new or motivates you to commit to daily lead generation, then it is easily worth buying for less than $10 (as of right now).
- ASIN : B08N8QPT5C
- Publisher : Independently published (November 8, 2020)
- Language : English
- Paperback : 154 pages
- ISBN-13 : 979-8561066221
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